Advertisers

Engage directly with Consumers that care the most about your Corporate Cause.

Better The World^® is a digital platform and suite of tools that provides corporations with a direct-to-consumer, cause-marketing channel. Our opt-in "customer invitation" marketing model provides the highest level of targeting - matching corporations and individual consumers with shared interest in a cause.

The best part of marketing to our members - 90% of your spend supports global social issues. With BTW, not only will you get the credit you deserve, improve your corporate image and create brand ambassadors, but you'll also make the world a better place.

For further information and to receive a media kit, please contact Mark Bachman at 647-827-0412 x251 or mbachman@bettertheworld.com.

5 Reasons To Market With Better The World^®

1. The Right Audience

Socially conscious. Intelligent. Influential. Leaders. Super moms. We bring your message directly to those that share your passion for a cause. People that will finally give you the credit you deserve.

2. Give Marketing

When you market through BTW, 90% of your net spend supports our members cause charity. We call this unique model "give marketing". With us, you can tell your story, build your image, and simultaneously give in support of global social issues.

3. Perception

Unlike traditional publishers, our community invites you to market to them; they want to hear your story and care most about your cause. You're viewed as an integral part of the community because you provide the funding to support their campaigns. Count on creating many new brand ambassadors.

4. Premium Engagement

Premium placements of your ads mean your message is always on, in view, in prominent locations and alongside relevant content. Our toolsets provide you with ways to engage in conversations with our members about your programs, messages and brand.

5. Greater Return on Marketing Investment

Sophisticated targeting. Pre and post campaign analysis, interactive diagnostics (polling and surveys) and user behavior mapping. You'll know where your campaign went right and where it went wrong. Our commitment is a greater understanding of your messages efficacy.

Advertising And Corporate Sponsorship Policy

We believe that companies play a vital role in resolving global social issues. Many companies have strategic interest, the capability and resources needed by individuals, charities and institutions to support social initiatives. We are proud to support and provide a facility to promote companies that are "doing good". We'll believe companies that are operating with "social good" in mind, should be encouraged to tell their stories to people who care. In most instances, these stories are inspiring - to consumers, employees and other stakeholders. Our goal is to develop a place where the "good efforts" of companies will be rewarded and applauded - in hope that other companies will follow and invest in social programs, products and services.

We support companies that are ready to promote their Corporate Social Responsibility and Sustainability initiatives, Philanthropy programs as well as Social Products and Services. We believe these ads provide value and align with the interests of our members. Better The World^® also proudly supports social entrepreneurs, governmental, academic, and nonprofit organizations that are investing in social innovation to help make the world a better place.

Advertiser Quality

Advertisements are solely representative of the opinions and claims of the advertisers, and not necessarily the opinions of Better The World^® or our staff, Charity Partners, Members or affiliates. We reserve the right to reject advertisements that, in our sole discretion, we believe to be false, misleading, libelous, exploitative, inappropriate or otherwise misaligned with the purpose and interests of our stakeholders. In short, we'll do our best to ensure that all advertisements are accurate and truly represent the realities of the initiatives.